Wednesday, March 25, 2009

Game On: The battle for Crop Sensor (APS-C) market space

Canon EOS 500D

Well looks like the current economic condition is driving both Camera and lens manufacturer to focus on releasing products for the mass market. If Nikon DSLR market statistics are right then Canon should not be far off. This is further reinforce by the press releases from Canon and Tamron. Yesterday and today we saw the release of:
  • The EOS 500D from Canon and an entry level 270EX flashgun to go with it.
  • Tamron releasing SP AF60mm F/2.0 Di II LD (IF) MACRO lens for APS-C (Crop sensor)
Given this news, there is even more buzz that Nikon would be announcing something soon enough. If last was Full Frame Sensor DSLR year this year will be the year for Crop Sensors DSLR.

Tamron SP AF60mm F/2.0 Di II LD (IF) MACRO
Canon 270EX Speedlite

Press Release here: Canon & Tamron

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